Veebs

Shop by your values with fast barcode scans and smart lists

Veebs takes a fresh approach to grocery shopping by putting your personal values at the center of every purchase. Instead of simply tracking prices or calories, it helps you decide what to buy based on which companies and brands best match the principles you care about.

The core experience revolves around a quick UPC/barcode scanner and a robust search engine powered by Veebs’ proprietary database. Scan an item and the app scores the brand against your chosen values, highlighting products that align with your preferences and suggesting alternatives when they don’t. It’s an empowering way to see beyond the label and make more informed, intentional choices.

Customization is one of Veebs’ main strengths. You can create Preferred companies lists, set favorite stores, and filter results so you only see items actually available where you shop. This avoids the frustration of discovering the “perfect” product that you can’t easily find locally. Shopping lists are neatly integrated, too: any scanned or searched product can be added in a tap, and each list supports detailed notes to keep trips organized.

The interface is generally clean and intuitive, though the depth of options means there’s a brief learning curve while you explore values settings, alerts, and store filters. Database coverage is solid for mainstream groceries, but niche or regional products may occasionally be missing, which slightly undermines the experience in smaller markets.

Upcoming features such as non-grocery categories (hotels, airlines, apparel and more) and a Brand Locator for nearby stores could turn Veebs into a broader ethical consumption companion. For shoppers who care about who they support with their spending, Veebs already feels like a powerful, promising tool.